Internet Marketing & Design Blog

Actionable marketing tips for small business to increase your marketing performances

When’s The Best Time for Publishing Blog Posts?

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Last Updated on Dec 12th, 2012
If you have a blog then you must be well aware of the fact that it involves posting numerous blog articles. Till now you have posted all your blog articles without lending a thought to the most simple yet a very important aspect of blog posting. Confused? Here is an example.  Suppose you have a great blog post and want to publish it for your readers knowing very well that it is something that every reader would love then you must also keep in mind the right time to post it. Yes, right timing is as important as good writing. If you have spent a larger part of your day compiling and planning your blog post then you should also give some thinking to the time when you would publish it. Like every other thing concerned with blog article, blog posting too requires right ti...

Top 5 Google Analytics Tricks to Use in Your Website

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Last Updated on Dec 10th, 2012
The frequently asked question that does the rounds of forums, social media and emails is the about the insights about Google Analytics data. There are numerous Google analytics users across the world who is only concerned with the number of page views or the visitors, even though they have the accounts for years. But this idea is very wrong. It is like not using Web analytics tools to its maximum potential. Let us take you into the world of better opportunities with Google Analytics. With Google Analytics, you can get the latest interface to measure the data. Here are the steps involved. #1: Setup Goals: This is a very straight forward point though most commonly neglected by the users. You should setup goals after you have installed the tracking code. The goals tha...

The Colour Psychology Of Web Pages

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Last Updated on Nov 30th, 2012
The colour of a web page goes far beyond simply the graphic designer’s favorite colour or the shade they had in their head when they sat down at the computer – just like the words and images on a page, colour is a highly effective and all too often neglected medium to influence your website visitors. With this in mind, it’s important to know what each colour is associated with and the effects these colours have; I’ve seen countless websites which structure themselves brilliantly but really fall down visually – and this almost always resorts in the little ‘x’ in the top corner of the browser. To avoid this happening to you, here’s a list of colours to refer to. Red : The colour of energy, passion, love, danger and anger. The use of red on a we...

A Beginner’s Guide to Facebook Fan Pages

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Last Updated on Nov 19th, 2012
Today almost all the brands have tremendous opportunity to interact with their loyal as well as new consumers on one of the best and biggest social network Facebook. Here the relationships which are built are string and mostly ever-lasting. Today companies no longer have a check on their own brand, but very surprisingly the power and the will has shifted to the overall masses. It is their desire and feedback which will decide the particular brand’s fate in the end. Therefore it is very clear and apparent that Facebook plays a major role in every brand’s social media marketing plan. Facebook is now the 2nd most visited site in the world after Google and time spent on Facebook is higher than on any other site in most countries. It is clear that Facebook is an import...

101 Great Online Marketing Quotes to Live By

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Last Updated on Nov 16th, 2012
A little inspiration and good advice can go a long way. These 101 online marketing quotes which will get you inspired and increase your overall knowledge. Starting with some of my favorites. Don’t find customers for your products, find products for your customers. – Seth Godin Marketing is really just about sharing your passion. – Michael Hyatt Done is better than perfect. – Facebook Marketing is a contest for people’s attention. – Seth Godin Marketing is like sex, everyone thinks they’re hood at it. – Steve Tobak Marketing is too important to be left to the marketing department. – David Packard Most of us have experienced wow moments. We just haven’t taken time to think deeply about them. – Michael Hyatt The customer isn’t al...

A Marketer’s Guide to Twitter Hashtags

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Last Updated on Nov 5th, 2012
Considering the craze and need for online domination and broadcast, anyone can bet that toady majority of marketers spend a dedicated span of their daily routine day on Twitter. This micro blogging site has rapidly become an invaluable tool for conversing with customers, listening to their conversations about you or your company, and scrutinizing on the marketing industry. However, with more than 100,000 new tweets per minute (which is the real statistic!) trying to figure out useful marketing information from the network can often be like drinking from a fire hose. Twitter members can very easily start to use hashtags in their own tweets. They work best if used to post a continuous flow of notifications and have a way to look them all up in a single search. Always r...

How to Verify Your Website on Pinterest

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Last Updated on Nov 2nd, 2012
There is no dearth of social networks on internet but Pinterest is one such social network that falls into the group of useful ones which can be used in a beneficial manner. There are marketers who have a knack for using these social networks for their advantage. They use these social networks to gather information about a certain website and this has helped business thrive. Even the absence of loyal brand pages does not hamper the benefits that can be reaped out of these social networks like Pinterest. The scenario is much the same as Google+ when it was initially launched. Pin headquarters are giving the business an extra pinch with their newer features that are included in the social network. Their rollout feature is the latest on the block and this has helped the ...

Top 10 Content Marketing Tips For Beginners

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Last Updated on Oct 31st, 2012
Content marketing, which is relatively a new type of marketing catering free media-type content to its customers. It is very different from that of traditional advertising which promotes customers to get noticed, content marketing broadcasts content which customers want in to market a product or service. In content marketing, instead of developing ads wherein customers are desperately pulled in, companies create content such as: Blog posts Podcast recordings (.mp3) White papers & downloadable guides Infographics YouTube videos that benefit customers and provide value Well here are some Tips for Content Marketing for Beginners: #1: Content marketing educates customers on your product Very often people just avoid buying a product because either they don’t r...

How to Track Social Media Traffic With Google Analytics

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Last Updated on Oct 29th, 2012
The importance of social media is felt by one and all. Though it might seem a trivial issue at first but most of us are aware of the value of social media and the role that it plays in the social media sphere. It is a mammoth task to find out the whereabouts of the internet traffic that your website is seeing. The exact measure of internet traffic that is provided by social media websites to your website, you must make use of Google Analytics. It has all the answers that you might be on the look out for. March 2012 saw the introduction of the latest Social Report suite from Google Analytics . It has all the features that one needs to measure the amount of internet traffic that a certain website is seeing from social media domains as well as sharing of certain websit...

Facebook Ads: Getting Started On The Social Giant

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Last Updated on Oct 26th, 2012
Are you passionate about exploring new ideas about the whole world of Facebook?  Wherever you look around you, each one is engrossed in the world of Facebook. To have a very clear and better understanding of the advertising world of Facebook below mentioned is some of the ways to help you anchor profits. Facebook ads are not only powerful, but also cost effective. But to reap the full benefits you need to know the technicalities of advertising and get the maximum out of it. Getting Started: Your first Facebook advertising step is you have to go to the Facebook Advertising page. When you use the Facebook ad, your folks can like the page and be connected to your page. In this way your page will get a lot more user attention as well as likes. No doubt Facebook i...