Internet Marketing & Design Blog

Actionable marketing tips for small business to increase your marketing performances

How To Get More Blog Comments

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Last Updated on Oct 15th, 2012
Whenever you read a blog or something, being a reader you always feel like scribing few words on that particular topic which you feel the writer or the author should come to know. There comes then need for having comments for your write ups or blogs. Whenever we post something over the net we always look forward to the reaction of our readers. Therefore the importance of comments cannot be ignored at all. With user posted comments, you’re able to get answer to your queries which might have pondered over you for some time. Below mentioned are some of the ways though which you can definitely lure your readers to post comments on your blogs! #1: Make It Easy to Leave A Comment Often the effort to post a comment on blogs surpasses the promising user benefits. Most...

8 Twitter Analytics Tools For Your Business

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Last Updated on Oct 13th, 2012
Twitter is rapidly becoming the mainstream for all brands and their presence. Therefore to optimize more the online presence Twitter analytic strategies or tools are of major importance. Already there are several template tools which allows you to analyze the metrics for Twitter. Mentioned below are some of the analytic tools by which you can optimize your data. #1: SOCIALBRO SocialBro is one of the most user friendly tool for analyzing data for Twitter. Once you enter Twitter check out the login information tab and find for yourself the immense information available. Not only this SocialBro offers a visual display for you to check who is following you and who is not following you. Your “inactive” friends you who isn’t following you back and even most i...

The Anatomy of a Good Landing Page

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Last Updated on Oct 5th, 2012
When redesigning your website, or building a website for the first time, there are a lot of factors that go into creating something easy to use and that will visually impress visitors. You may think throwing some well-written copy on a simply designed page is going to be an easy way to create the pages of your website, but there are a lot of factors that go into ensuring your landing pages help you accomplish your goal: increasing site traffic and conversions, which brings in more money. For a landing page to be effective, it needs to accomplish its job both visually and from a search perspective. We’ll cover the important guidelines to keep in mind when designing a page, as well as how your landing pages play an important role in your search marketing strategy. Whi...

A Beginners Guide to A/B Testing

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Last Updated on Sep 29th, 2012
If you’re planning a large marketing campaign, you may find yourself feeling slightly daunted by what approach to take. Have you considered A/B testing? Perhaps not, if you haven’t, you really should! If you don’t know, A/B testing allows you to trial a number of specific messages on a small test group to determine which is the most effective. You take these messages and you send them to the groups and monitor which has the most responses. A/B testing can be a fantastic way to decide between messages if you just can’t choose! How to split the group This really depends on how large your test group is. If you’re testing an email message, it’s wise not to send the test emails to everyone, just select a smaller group to trial the messages and once you’re su...

How To Brand Your Business On Twitter

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Last Updated on Sep 25th, 2012
For driving your leads for sale twitter can be one of the best options. But often people just think that it’s very easy to make use of Twitter for branding their business, which is a wrong idea. You have to take time out for optimal use of your presence over Twitter. Check out some these tips for a better return over Twitter! Branding Your Business on Twitter How To Use Twitter For Business? from Webaholic #1: Consistent Profile Images One of the very important factors for branding is setting up a good profile background. A great profile background is a good piece of visual which you share with others. Use pictures with same style: lighting, positioning etc. and also a common background for the photos will represent your company in some way. You can h...

26 Creative Ways To Promote Your Facebook Page

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Last Updated on Sep 22nd, 2012
Okay, so you have a Facebook page – so now what? It’s time to get your page in front of people! In other words, it’s time to drive traffic to your fan page, get more likes, increase engagement, and promote your brand. But until unless you have a huge audience like every big brands does, you will need to educate your potential audience on how to find you on Facebook. In this post I will discuss 26 ways to promote your Facebook Page: #1. Go For the Vanity URL Once you’ve acquired your first 25 fans, Facebook will allow you to edit your page URL. Change it to something easier to remember or something more closely related to your company name. #2. Add To Email Signature Add your Facebook Page URL in your email signature. This will help your conta...

Top 6 Twitter Practices for Businesses

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Last Updated on Sep 20th, 2012
With over 350 billion tweets uploaded everyday, Twitter is one social media platform that shouldn’t be taken lightly. “Tweeting” has become a household term among internet aficionados that even businesses are getting their own piece of the action. While there are the more casual ways Twitter can be used, there are also ways in which it should be utilized to monetize efforts. For this post, I’m going to let you in on the best ways you can tweet for your business. So if you’re one who’s running a business online, you may want to take note. 1. Define your goals. Before you even start tweeting, make sure you know exactly why you’re on Twitter. If you’re only goal is to gain increased web traffic, then you’re probably in the wrong place. Twitter de...

The SEOgadget Guide to Conversion Rate Optimization

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Last Updated on Sep 18th, 2012
Don’t lose out on extra sales, SEOgadget have whipped up a handy infographic on how to do Conversion Rate Optimisation (CRO) to get the best ROI from your website. It doesn’t matter how big or small you are, if you’ve got a website then you need to be applying this methodology to make your website work harder for you. When companies fail it’s because they adopt random testing, incorporate guesswork, best practice changes and avoid testing, hence the bad path to CRO. When  applied correctly it can skyrocket your sales. CRO is about targeting the core barriers to conversion and scientifically testing to remove them. When you do this you end up growing conversion rate and sales, this is the good path and the path that’s advocated for all website owners. We hop...

Beginners Guide to Conversion Rate Optimization

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Last Updated on Sep 16th, 2012
The web is becoming a more profitable place by the day. With more and more people getting online for things like social media, videos & music, one out of every four people are spending more time online than they do asleep. This has been accompanied by a rise is the number of websites trying to sell them things & the number of choices people have. Because people now have nearly countless options for any product or service they can find online. Conversion rate optimization is becoming more and more important. The Tools Tools are covered first because without them, your CRO efforts will results in a bunch of guessing and luck. Analytics Probably one of the greatest innovations of the recent technological age is website analytics. Analytics give you incredible d...

How Small Businesses Are Using Social Media

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Last Updated on Sep 13th, 2012
Are you a small business owner who wants to take things to a whole different level? There are many resources – both online and offline – that can help you take on different approaches to help expand your business’s reach. One of the most common things you will hear today, though, is to take advantage of what social media has to offer. If you are already dabbling in social media campaigns, you might find this infographic interesting and useful. Titled “How Small Businesses Are Using Social Media”, the infographic can give you insights on how social media can help your business. And even if you are still unsure as to how to use social media, the infographic will still be of use. It starts with taking a look at the most popular social media platforms be...