Today, everyone has the opportunity to promote their business using different digital marketing channels. These channels opened the door for small businesses to reach out to a wider range of consumers and clients. Till 2010, web marketing was just another name for SEO. But with the increasing number of channels and data, the concept of online marketing faced a lot of change.
According to a survey by BrightLocal: 37 percent of small businesses plan on spending more money on Internet-based marketing in 2015.
Being one of the top digital marketing company in Kolkata, we focus on major internet marketing channels. We help you maximize your growth with our 360-degree digital marketing solutions. Our innovative strategies will help you generate leads from various social media platforms and search engines like never before.
Types of Digital Marketing Services We Offer
Our digital marketing services cover a range of marketing channels to carter to your needs.
- Search engine Optimization (SEO): It helps your website rank higher in Search Engine Results Page (SERPs), making it easier for potential customers to find your business online. By optimizing your site’s content and structure, SEO drives organic traffic and boosts your online presence effectively.
- Social Media Marketing (SMM): It leverages popular social media platforms to increase brand awareness, engage with your audience, and drive traffic to your website. It enables you to connect directly with your target demographic, encourage community engagement, and enhance brand loyalty through strategic content and interactions.
- PPC Marketing: Pay-Per-Click advertising helps you target your ideal buyers and convert them through online advertising like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, YouTube Ads etc. By utilizing PPC, you can efficiently reach potential customers, increase website traffic, and maximize their return on investment (ROI) through targeted campaigns.
- Email Marketing: It remains a powerful tool for nurturing leads and converting prospects into customers. Through personalized and targeted email campaigns, you can deliver relevant content directly to your target audience’s inbox, driving engagement, improving customer relationships, and ultimately increasing sales and conversions.
- Content Marketing: It helps you to draw your visitor’s attention by providing informative and engaging content such as blogs, articles, videos, and infographics, keep them on your website and make them engage with it.
If you are running a small business and want leads through web marketing efforts or are looking to gain exposure, we can help you with our small business marketing techniques. As a digital marketing agency in Kolkata, we analyze the stage of your business, competitors and the online market available for your business and provide ROI driven digital marketing solutions to you.
Why Choose Us As Your Preferred Digital Marketing Company in Kolkata?
- We specialize in crafting customized digital marketing strategies tailored to your unique business needs – not one size fits all approach. By deeply understanding your business objectives, target audience, and industry landscape, we develop strategies that are specifically designed to achieve your goals efficiently and effectively.
- Our expert digital marketing consultants are dedicated to enhancing your business’s online presence, developing stronger connections with your target audience, and boosting brand awareness. With targeted online marketing campaigns, we help your business stand out in the crowd, building credibility and trust among your customers.
- We continually innovate by exploring and implementing cutting-edge strategies and trends to ensure we deliver optimal results for your business. Our team stays ahead of the curve by staying updated with the latest advancements in digital marketing. We regularly test and refine our approaches to maximize ROI, adapting our strategies to meet evolving market dynamics and consumer behaviors.
Our Digital Marketing Process
- Define: To start with your digital marketing campaign, the very first thing that our digital marketers ask you is to define your goals. This gives us an idea of your requirements and what we have to achieve.
- Research: Equipped with all the necessary information from you, our team of professional internet marketers starts gathering all the information about your business niche. Here, we also analyze your competitors and what they are doing in web marketing.
- Strategy: Now, our expert online marketers try to find out different strategies to meet your goals. Here, we do an in-depth analysis to identify the best opportunities that are 100% effective in meeting your needs. Finally, we discuss it with you for final approval.
- Implement: Once we get an approval from you on the digital marketing strategy, our team will start implementing it. We will also keep an eye on your competitor’s every move and make changes if necessary.
- Measure: Now is the time when we just wait and watch. Here, we take a closer look at how your digital marketing campaign is performing. Due to our goal-oriented strategy, you will be able to see results in a short period of time.
- Optimize: After going through the results, our digital marketing team makes tweaks or modifications if required to meet your goals. They closely analyze it so that your campaign generates more revenue.
If you are searching for digital marketing services in Kolkata with a reasonable price structure – you can trust us as your extended marketing team.
What Our Clients Say About Us
Some of Our Happy Clients
Frequently Asked Questions on Digital Marketing
Many of our clients don’t know much about how the digital marketing process works. So, here are a few queries we get frequently from our clients.
1. Is digital marketing better than traditional marketing?
In short, yes. In traditional marketing, you use print ads, billboards, or television advertisements. Traditional marketing is costlier; you can’t interact with your consumers through these ads or edit an advertisement once it is out. With internet marketing, you can microtarget your audience and edit ads once they’re live, and the best part is that it’s a lot cheaper.
2. How can digital marketing help my business grow?
Nowadays, almost everyone spends time online, and if your customers are one of them, then you need digital marketing to promote your products or services. With our 360-degree digital marketing services, you can reach your target audience online and drive conversions at a much lower cost than offline marketing.
3. Apart from leads, what benefits can I get from a digital marketing service?
Online marketing services offer numerous benefits, such as uplifting your brand value, increasing popularity, and engaging people to drive more visitors to your website. Not just that, you can also respond to user queries to increase brand loyalty, and many more.
4. How long does digital marketing take to work?
Well, it’s a lot like gym or yoga. You have to work on it regularly to get long-term, sustainable benefits. We recommend continuing with your digital marketing activities for at least 5–6 consecutive months. But if you opt for short term ad campaigns, for example, pay-per-click (PPC) advertising will start to show results as soon as you start the campaign.
5. How much does digital marketing cost?
Actually, it depends on your budget. At Webaholic, we always try to provide an option for people of any budget. But there are some restrictions – such as: some PPC platforms (Google Ads, Meta Ads, Twitter, LinkedIn, etc.) have a minimum daily budget limitation.
6. What type of digital marketing services do you offer?
At Webaholic, we offer a variety of digital marketing services at an affordable cost. Right now, we are focusing on Search Engine Optimization, Social Media Marketing, Content Marketing, PPC Marketing, and Email Marketing services. We create a customized digital marketing strategy tailored to each client’s needs.